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    Latest Articles

    Artificial Intelligence, Natural Language Processing, Sentiment Analysis, Social media listening, social media monitoring, Trends

    16 December, 2021

    How to Utilize Social Media Listening to Identify the Latest Trends

    We put together the best practices and techniques that you can start implementing to make the most out of social listening to stay on top of the game.
    13 mins read

    Social media listening, social media monitoring, Social Media Campaigns, BlackFriday

    28 November, 2021

    What #BlackFriday campaigns taught us about social media listening?

    We put together the 4 best social media practices based on an analysis of a sample of brand accounts in the MENA region that will help your brand stand out during Black Friday season.
    16 mins read

    Social media listening, social media monitoring, Content Strategy, Consumer Behavior, marketing strategy

    22 November, 2021

    Emerging Social Media Trends to Watch Out for in 2022

    We put together the 5 key social media trends that will guide every business as they start planning their content strategy for the upcoming year.
    12 mins read

    Finance & Banking, Social media listening, Customer Experience

    28 October, 2021

    3 Ways Social Media is Changing the Game for Banks in the GCC Region

    Using the Crowd Analyzer tool, we analyzed over 70 bank accounts in the GCC region to understand how social media can be utilized in the industry.
    17 mins read

    Government, social media, Expo 2020

    20 October, 2021

    Expo 2020: How to improve audience engagement with social media listening

    Five ways social media listening can be a significant tool for government agencies to improve their communications strategy.
    12 mins read
    TOP POSTS

    A GUIDE TO SUCCESSFULLY GROWING YOUR RETAIL BUSINESS WITH INFLUENCERS

    For all the retailers looking for a more effective medium than traditional paid advertising, look no further! Influencer marketing has risen to the forefronts of profitable and effective marketing trends promising exceptional results for its beneficiaries.

    The importance of Social Media Management

    Social media can either bring life or death to your brand, it’s all a matter of crafting your online presence the right way.

    The Command Center; Giving You Back Command Over Your Brand

    For all the retailers looking for a more effective medium than traditional paid advertising, look no further! Influencer marketing has risen to the forefronts of profitable and effective marketing trends promising exceptional results for its beneficiaries.